Stand Out From Your Competition Using Facebook

Facebook can become your best marketing platform, if done correctly.  However, your competition is also on Facebook, but they may not know the best practices of marketing with Facebook.  Hopefully this article will show you how to do it better than they do!

Set up Contests on your Facebook page.  Then make it very obvious.  Put it in its own tab – very close to the left.  Change your cover photo to include something about the contest.

Use lots of pictures.  They can be of your product, or inspirational or funny pictures.  (yes yes, more CATS)  Your customers will share these photos with their Facebook friends, and that will further your reach, leading more people to you.

Put fun in your business!  That’s what Facebook is all about – having fun.  You need to incorporate fun into your posts, tactics and stragegies.  The more fun you have with your customers, the more loyal they’ll becomes.

Your followers might check Facebook while they’re working, but they’ll be more apt to interact when they’re at home.  Post during non-work hours to get more people involved.

Post positive messages and memorable things on your news feed.  It might be the thing that brightens someone’s day!  Then you’ll really have a loyal follower!

What other strategies and tactics can you come up with?

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